Tulika Varma

Principal

Tulika started Strategic PR Insights, a communication-strategy consulting firm in April 2021. After spending a decade in academe teaching courses in public relations and strategic communication at universities in Georgia, Massachusetts, North Carolina, and Florida, she was ready to apply her deep insights into strategic communication to help clients. She has guided and supervised several full-scale strategic communication plans for clients in non-profit and corporate sectors such as Petology, AMI Kids, Life Quest, and Hope Haven among others that helped them meet or exceed their program objectives.

She also served as the Director of the recently launched graduate program in Strategic Communication Management while at the University of North Florida. She was responsible for laying the groundwork for the graduate program and served as the program representative on the University’s governance committee.

Tulika received her Bachelor of Science degree in Zoology with honors from the University of Delhi in India. She received her Master of Science degree in Advertising from Ohio University and her doctorate in Mass Communication and Public Affairs from Louisiana State University.

In her spare time, Tulika enjoys running on the beach, solving Sudoku puzzles and cooking her favorite Indian meals.